White Papers
How does the e-learning marketplace rate ej4's products? How has ej4 impacted the training industry? Keep up with the latest trends and information about learner engagement and using training to raise your bottom line or fill in performance gaps.
Shortening Your Time to Market of Information and Skills: The Competitive Advantage
Everyone talks about reducing time-to-market of products. An important new strategic competitive advantage for organizations is in reducing time-to-market for information and skills.
Shortening Your Time to Market of Information and Skills: The Competitive Advantage
Learning 3.0: Creating Video e-Content Beyond Slide Flipping and Talking Heads
Training has gone from classroom training (Learning 1.0) to Internet based Webcasting and voice-over-PowerPoint solutions (Learning 2.0). Organizations are now dramatically lowering costs and actually increasing results by utilizing streaming video and advanced low-cost production techniques (Learning 3.0).
Learning 3.0: Creating Video e-Content Beyond Slide Flipping and Talking Heads
Utilizing Online Video to Drive Business Results
How does product and operating plan information get from the marketing department to the sales team? To the sales channel? To customers and consumers? Nano-video—short and engaging video delivered over the Internet—is an ideal medium for delivering marketing information. It increases reach, improves penetration (more people actually look at it than traditional paper and PowerPoint formats), and is far less costly that the massive product and marketing guides that people simply put on the shelf.
Utilizing Online Video to Drive Business Results
Outsourcing Communication and Training with Online Video: Cutting Costs while Increasing reach and results
Traditionally, the training department has been the intermediary taking information from “those who know” and packaging and delivering it to “those who need to know.” With new Internet capabilities and low-cost streaming video production technology, even large organizations are finding that they can dramatically reduce training department requirements by making those connections directly, and can even outsource much of the training effort and all of the high-cost training IT infrastructure. Small and medium-sized organizations are finding that they can do without a training department altogether, and actually increase the amount of training they’re providing.
Outsourcing Communication and Training with Online Video: Cutting Costs while Increasing reach and results
12 Unavoidable Truths about e-Content
In the haste to “get it out there,” organizations are ignoring some basic realities about technology and learning, and about today’s learners. This paper introduces twelve “truths” that cannot be avoided if distance Learning and communication is to be successful.
12 Unavoidable Truths about e-Content
The e-Content Process: Changing Behaviors and Getting Results
Completion of training is not the key measure of training success. It is the initial “learn” stage of a two-part learn/apply process. The “apply” stage requires a formal process covering traditional training functions, adequate time-to-do, established processes, management and supervisory support and coaching, and formal and informal reward systems. Organizations are finding that, with these elements in place, their training is truly “moving the needle” on targeted business results.
The e-Content Process: Changing Behaviors and Getting Results
Improving your Sales and Sales Channel with Online Video
Salespeople (and channel partners) have never been busier. Product lines are extending. Products themselves are more complex. Competition is fierce. Price pressure is intensified. Yet sales goals and call expectations are rising. In this paper, we discuss the critical question for sales and marketing executives: "How can I afford - in terms of both time and money - to movtivate and develop my sales force in a way that actually changes behaviors and drives sales?"
Improving your Sales and Sales Channel with Online Video
Improving Performance with Mobile Learning
"Organizations will soon be using mobile media and handheld devices for communication and training and start thinking about it now." That was the general consensus at the main room and breakout sessions at recent learning conference in Orlando. The reality is that mobile learning has already arrived, and is delivering business results NOW.
Improving Performance with Mobile Learning
Pepsi-Cola Bottler Field Sales and Service Training: Best Practices in Industry-Specific, Job focused training that drives high return in field Sales.
See what Bersin & Associates, the leading e-learning research consulting firm, found out when they interviewed three Pepsi-Cola bottlers about the results they got with ej4Campus.
Pepsi-Cola Bottler Field Sales and Service Training: Best Practices in Industry-Specific, Job focused training that drives high return in field Sales.
Using Online Video 5 Ways: Create once, deploy many
This paper discusses a "create once—deploy many" approach to get five different uses out of the same learning content: initial learning, refresh learning, meeting learning, performance support, and individual coaching.
Using Online Video 5 Ways: Create once, deploy many
10 Symptoms of a Dysfunctional Organization
This paper details a ten-point checklist that managers can use to evaluate their company for symptoms of dysfunction.
10 Symptoms of a Dysfunctional Organization
The 3rd Millennium Organization
This paper introduces a new philosophy for the emerging workplace of outsourcing, downsizing, reengineering, restructuring, and intense large-scale competition. The paper provides an overview of the author's book, The Relational Enterprise (AMACOM 2000).
The 3rd Millennium Organization